Xplorer Virtual Tour by concept3D launches at Texas A&M University

Texas A&M University is among the first to launch concept3D’s new virtual tour software: Xplorer Virtual Tour, a powerful VR-enabled system that Texas A&M is using to give visitors an impressive and realistic way to experience campus life from anywhere in the world. Xplorer makes it easy and fun for visitors to explore Texas A&M on their own terms and at their own pace, and the system is easy to update and customize. 

Xplorer Virtual Tour can be utilized for its capabilities as a stand alone system, or as an add-on module to concept3D’s CampusBird interactive map platform – used by hundreds of universities, colleges and schools. Read more »

CampusBird and Esri mapping software work hand in hand

CampusBird and Esri: Complementary Technology Creates a Powerful Campus Map Duo

With budget planning in full swing, many universities are looking to integrate an interactive campus map into their marketing plans. However, often times a school’s facilities team uses a functional map for maintenance, construction and other highlu detailed purposes, resulting in the school purchasing two maps for these two departments. Facilities typically uses ArcGIS data from Esri, but displaying ArcGIS data in a map that is not user-friendly isn’t best suited for marketing and admissions. Not surprisingly, marketing wants an interactive map that is not only functional, but also shows the beauty of campus. Both facilities and marketing can get what they need; CampusBird and Esri softwares work together to produce an attractive, mobile-friendly and “one-size fits all”  interactive map that fulfills myriad team needs.

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Texas A&M Football Field 360 Panorama for Virtual Reality

Colleges Using Virtual Reality to Recruit: Selling Your School Brand

It is likely that you’ve read or heard a lot about virtual reality over the last couple of years, mostly on how fast it’s being adopted in a diverse range of industries. Originally, VR was somewhat limited to gaming and sports, but every day more and more industries are finding uses for it. As colleges look for new and unique marketing avenues, they are looking at using virtual reality to recruit prospective students.

Below, we discuss … 

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Interactivity is Key to Reaching Generation Z Students

There are five generations living together on planet earth.  Without a doubt, younger generations – the digital natives – have a different understanding of technology as well as different preferences for communication. Using new technologies, such as interactive content, is a key strategy for reaching Generation Z students during the recruitment process. 

Younger generations also have different expectations. When prospective students visit your website for the first time, what will they see? Static images and content, or a mix of media that draws them in and caters to their expectations? Does it encourage them to explore? Is it interactive? Are you creating an immersive experience or simply providing a nice set of stock images?

As Gen Z students begin their college search, they’ll be looking online for information on the country’s many colleges and universities. Make sure your school is best positioned to reach these students by providing them with an immersive experience full of rich photos and videos, social connections, and an interactive map that shows them what their experience will be like if they choose your school.

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Ways to Use Alumni to Recruit Students

With student recruitment as competitive as ever, it’s important to tap into all possible resources. This includes those who not only know your school the best, but who also have amazing things to say about it – your alumni! Here are several ways to activate your alumni network as an important part of your recruitment strategy. 

When it comes to alumni, no other group has benefited more from their time on campus than those who successfully used their experience there to propel them into life after college. They are often more than happy to show some school pride, and help out their alma mater. As a recruiter, it’s up to you to use their story to show prospective students exactly why your school will be the stepping stone to their post-college success. Here are several ways to leverage your alumni network.

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